From Waste to Refreshment: How Lillow is Changing the Drink Industry

Rethinking Waste: A More Sustainable Way to Drink

The world of beverages has a waste problem. Every day, tons of high-quality, usable ingredients are discarded—left behind in the production process and thrown away. But what if we could turn that waste into something extraordinary?

That’s exactly what Lillow is doing.

By taking what was once considered a byproduct and transforming it into a refreshing, low-alcohol drink, Lillow is pioneering a new wave of sustainable drinking.

The Hidden Waste in Alcohol Production

In Denmark, a premium yeast company produces high-quality alcohol for breweries across the country. But during this process, a low-alcohol malted liquid is created as a natural byproduct—something that, for years, has been discarded and wasted.

This liquid is:

• Naturally fermented
• Slightly sweet, but balanced
• Low in alcohol, at 2.2% ABV

It’s flavorful, sustainable, and full of potential. Yet, until now, it was treated as a waste product.

Lillow’s Solution: Upcycling for a Better Drink

Instead of letting this valuable ingredient go to waste, Lillow rescues it. We take this smooth, malted base and blend it with organic juices, creating a drink that’s refreshing, flavorful, and eco-conscious.

How Lillow is Made

1. We source the low-ABV malted liquid that would otherwise be wasted.
2. We blend it with organic, natural juices for a unique, balanced taste.
3. Each batch is freshly carbonated and canned on the same day.
4. To ensure freshness and safety, it’s flash-pasteurized and sealed, giving it a one-year shelf life.

Why Upcycled Drinks Matter

By choosing Lillow, you’re not just making a healthier choice for yourself—you’re making a sustainable choice for the planet.

• 80% upcycled ingredients – We take what others throw away and give it a second life.
• Less waste, more impact – Every can reduces the amount of high-quality ingredients going to waste.
• Eco-friendly alcohol alternative – Lower alcohol means a lighter environmental footprint.

A Drink for the Conscious Consumer

The way we drink is changing. People are looking for low-alcohol options that don’t compromise on taste or experience. They’re looking for brands that align with their values—sustainability, transparency, and innovation.

Lillow is more than just a drink. It’s a movement toward a better way to enjoy alcohol—where great taste meets conscious choices.

So, next time you crack open a can of Lillow, know that you’re raising a glass to something bigger—a future with less waste, better drinks, and more mindful moments.